Promotion Program – Industry Initiatives Stream

By mmuise

The Promotion Program’s Industry Initiatives Stream provides funding to activities that stimulate demand for Canadian content not covered by the other two streams of the Promotion Program. Activities include:
a. National award ceremonies for film, television or digital media;
b. Alternative distribution networks;
c. Conferences, panels and networking events; d. Training activities.

Comments on Funding:

Funding will take the form of a non-repayable financial contribution to cover the applicant’s eligible costs.

Deadline: Applications are closed. Stay tuned for future intake announcements.

Applicants must meet all of the following eligibility criteria:

  • have its head office in Canada and carry out its activities in Canada;
  • be a Canadian-controlled corporation, as defined in sections 26 to 28 of the Investment Canada Act, working in the film, television or digital media sectors;
  • be financially sound and demonstrate, to Telefilm’s satisfaction, that good governance practices allowing for the activity to be conducted are in place;
  • have experience and expertise in delivering activities of a comparable nature and scope as those submitted for Telefilm funding.
Application Steps:

1. Applications under this Stream must be submitted during the appropriate application period indicated on the Stream’s webpage.

2. Applications must be submitted through Dialogue.

3. Applicants are recommended to apply when they can represent what will be delivered, including their ability to complete the projected expenses and income for the activity in the required Telefilm budget template. 4. Applicants should apply for funding no later than six to eight weeks in advance of the activity in order to ensure adequate time for evaluation and contracting.

5. Applicants with complementary activities are encouraged to contact the Project Leader responsible for their organization’s region to discuss the application process and whether a single application should be submitted for all activities or whether individual applications should be submitted for each complementary activity.

Documentation Needed:

Applicants must submit:
1. Constitutive documents for the applicant corporation;
2. Corporate information;
3. Activity proposal;
4. Budget and Financial Structure of the festival or film market.

Other Things to Note:

Guidelines updated on May 2, 2023.

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