Market Entry Development Program
no fixed amount
In-Kind Support
Description:
The Market Entry Development Program (MEDP) establishes a virtual presence for Atlantic Canadian companies in Europe or Asia, connecting them with influencers and decision-makers to start building a sales pipeline, without large-scale investment.
The MEDP will assess opportunities and develop company-specific approaches based on the expertise and connections of in-market trade consultants. The program focusses on increasing sales in countries where trade agreements with Canada already exist.
Comments on Funding:
Continuous Intake
Eligibility:
Applicants:
1. are a provincially or federally registered company in good standing and headquartered in
Atlantic Canada;
2. possess a fully-developed, exportable product and/or service that can be sold into European
and Asian markets;
3. are interested in creating or expanding their international footprint, meaning a move to new
markets or increasing their total sales volume in Europe or Asia;
4. possess a proven record or strong potential of revenue growth;
5. demonstrate the financial capacity to execute their strategy and support potential in-market
activities;
6. have senior management commitment and the human resource capacity to execute the
strategy, including internal and external sales and marketing support who will lead
implementation including the potential of travel to market;
7. have the production and service capacity to meet projected increases in demand;
8. have given consideration to their expected outcomes in international markets including
anticipated sales growth;
9. have an exportable product or service,
10. demonstrate a commitment to executing an export-focused growth strategy, and
11. contribute $5462.50 ($4,750.00 + $712.50 HST) towards the cost of the consultant services (valued at $24,000.00).
12. be experienced or export-ready companies with viable opportunities to sell outside of Atlantic Canada.
13. demonstrate an organizational commitment to fully executing an export growth strategy.
Application Steps:
Applicants must download, complete, and submit an application form
Documentation Needed:
No specific documentation has been identified.
Other Things to Note:
About the author
Maurice
