In-Kind SupportNova ScotiaMarketing

Nova Scotia Loyal

Nova Scotia Loyal is a government program designed to make it easier for Nova Scotians to identify, purchase, and support local products.

Whether you’re a consumer, retailer, or producer – Nova Scotia Loyal has a way to help you express your loyalty for local.

Offered by Government of Nova Scotia

Amount

No specific amount specified

Quick eligibility check

Years in business
No minimum stated
Employees
No limit stated
Revenue
No limit stated
Legal structure
No requirement stated
Location
Nova Scotia

Who can apply

Producers

You are a local producer, harvester, crafter or manufacturer.

Looking to connect your product or business to a community of consumers who are incentivized to support it?

You may qualify to become a Nova Scotia Loyal Producer if:

  1. Your head office is located in Nova Scotia, or is primarily (75%) owned by Nova Scotian residents.
  2. Your business’s primary activity is the production or transformation of a product.
  3. You are a Nova Scotia Producer who sells directly to consumers or retailers.

Food Service Providers

You operate an institution, restaurant or food distribution business.

Want to highlight that local products are offered by your business or used in your menu?

You may qualify to become a Nova Scotia Loyal Food Service Provider if your business:

  1. Sells one or more product(s) provided by a Nova Scotian producer or use Nova Scotian product(s) as ingredients.
  2. Operates a location within Nova Scotia.
  3. Is authorized to conduct business in Nova Scotia.

Retailers

You own a business that retails Nova Scotian products.

Want to help shine a spotlight on local products?

You may qualify to become a Nova Scotia Loyal retailer if your business:

  1. Sells one or more products provided by a Nova Scotian supplier.
  2. Is authorized to conduct business in Nova Scotia.
  3. Has a permanent business location in Nova Scotia.

About the funding

You can now apply to become a Nova Scotia Loyal partner and receive the Nova Scotia Loyal brand package to promote your products.

You can now apply to become a Nova Scotia Loyal partner and receive the Nova Scotia Loyal brand package to promote the availability and use of local products in your business.

You can now apply to become a Nova Scotia Loyal partner and receive the Nova Scotia Loyal brand package to promote local products at your retail location.

What are the benefits for businesses to participate in the Nova Scotia Loyal program?

For eligible local producers and retailers by becoming a Nova Scotia Loyal partner, you can benefit from creating new loyal customers for your product(s) and increased traffic to your business through Nova Scotia Loyal’s marketing campaign, in-store displays, advertising and social media/web campaigns. There is no cost to participate in the program. Once you are accepted as a Nova Scotia Loyal partner business you receive access to Nova Scotia Loyal branding and marketing materials shipped directly to you. The program objective is to make it easier for local consumers to look for and choose your local products wherever they shop.

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