Tourism Cooperative Marketing Fund (TCMF)

By mmuise

The Tourism Cooperative Marketing Fund (TCMF) is designed to help Yukon’s tourism industry attract visitation, gain international exposure and strengthen the territory’s tourism brand. This fund is available to market-ready and export-ready tourism businesses, Municipalities and Destination Marketing Organizations and First Nations Governments featuring tourism product. It is a 50/50 cost share program and projects must meet eligibility requirements. 

Comments on Funding:

Funding takes the form of grants, as follows:
1. Yukon tourism businesses (Accommodations, transportation, visitor
experience providers & visitor attractions) - up to $15,000;
2. Yukon restaurants and bars - up to $2000;
3. Yukon First Nations Governments, Municipalities, non-government
organizations featuring visitor experiences, festivals & events - up to $25,000;
4. Yukon Destination Marketing Organizations - up to $50,000.

Deadline: Continuous Intake until February 29, 2024.

Applicants who are based in the Yukon and who want to promote their tourism product or experience, including:

  • visitor experience providers;
  • transportation providers;
  • accommodation providers;
  • visitor attractions;
  • restaurants and bars;
  • destination marketing organizations (DMOs);
  • municipalities;
  • non-government organizations; and
  • First Nations governments.
Application Steps:


Documentation Needed:


Other Things to Note:

One can apply at any time, but they must complete all projects and activities in the same fiscal year as the application (April 3 to March 31).

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