GrantOntarioMarketingWorking CapitalProduct Development

Global Market Development

The Global Market Development Fund provides eligible Ontario companies with funding to participate in international activities that support company growth and produce measurable business and market development results (sales, pre-sales, financing, licensing and/or rights deals, audience awareness, media coverage, partnership development, etc.).

Offered by Ontario Creates

Amount

Up to $15,000

Up to $15,000 capped at 50% of a participating company's eligible expenses

Quick eligibility check

Years in business
1+ year
Employees
No limit stated
Revenue
At least $20,000
Legal structure
Incorporated
Location
Ontario

Who can apply

This program is open to export-ready book publishers. Companies must:

ď‚· have been in operation in Ontario for at least one year;

ď‚· have minimum sales revenues from Canadian-authored titles of $20,000;

ď‚· derive more than 50% of their total sales revenues for the Company from book sales;

ď‚· have at least 50% of their titles written by authors who are neither shareholders nor

owners of the publishing firm; and

ď‚· have a minimum of 6 Canadian-authored titles in print, and have at least 2 books

currently signed and/or in production.

New companies and first-time applicants should contact Ontario Creates at least three weeks in advance of the deadline to determine their eligibility before submitting an application.

Companies must also meet the following requirements:

ď‚· be Ontario-based

ď‚· be Canadian-owned;

ď‚· be incorporated in Ontario or federally;

ď‚· be a private sector, for-profit company; however, Ontario Creates will consider the

eligibility of a not-for-profit publisher application if the publisher is able to provide a good business case as to how/why attendance at the particular events is critical to the planned strategic growth of the company, and that the events will result in measurable business growth that can be quantified as anticipated $ results; and

ď‚· be in good standing with Ontario Creates at the time of application submission.

Ontario Creates will only accept one application per company or associated company per fiscal year.

Up to three representatives per company, per activity will be considered. At least one of the participating representatives at each activity must be a decision maker at the executive level within the applicant company. Companies are advised to choose the individual(s) best suited to take advantage of this opportunity. To be eligible, company representatives must:

ď‚· be a full time employee or owner of the applicant company (sales agents, external

consultants, etc. are ineligible);

ď‚· be Canadian citizens or landed immigrants / permanent residents;

ď‚· be Ontario residents.

Ontario Creates will consider providing support for a senior, long-term, part-time employee who has the authority to make key decisions for the company. If this is relevant for your company, please contact Ontario Creates in advance of your application to determine if the exception will be allowed.

About the funding

The Global Market Development Fund will provide up to $15,000 capped at 50% of a participating company’s eligible expenses to engage in international business and market development activities between August 1, 2026 and August 31, 2027.

Please keep in mind that the program is competitive, and funding amounts awarded may be smaller than the amount requested depending on the number of applications received.

Successful applicants will receive funding during the course of their activities, triggered by pre-determined deliverables as follows:

ď‚· 60% on execution of the Ontario Creates agreement;

Show all funding details

ď‚· 40% on delivery of a satisfactory final report and all deliverables outlined in the

agreement Applicants will be required to provide a cost report summarizing total spending as part of their final report. The amount of Ontario Creates’ contribution is based on the actual spend and the final payment may be adjusted accordingly.

 Payments – The payment schedule will be determined by a company’s schedule of

activities. Payments will be tied to reporting requirements which include delivery of an interim report at approximately the halfway point and a final report on conclusion of the program.

 Strategic Support – In appropriate situations, Ontario Creates may provide strategic

support related to key industry events to supplement the funding provided through this program. Strategic support may take the form of access to an industry consultant to provide targeted advice to participating companies, pre-event briefing sessions, networking opportunities during an event, etc. The decision to provide strategic support will be made by Ontario Creates and will be based on the number of Ontario companies attending a specific event, the assessed need for strategic support and the level of interest in these activities.

ď‚· Accessibility - Successful applicants with disabilities and who are Deaf may be

eligible for supplementary funds for accessibility expenses required to complete their project deliverables.

Eligible activities include virtual and in-person participation in international markets and events, planned sales trips or media tours to key territories to meet with identified leads and participation in trade missions organized by industry associations and government agencies. Proposed activities must take place outside of Ontario. All activities, whether virtual or in-person, must focus on international audience and business development opportunities.

This program will support participation in:

ď‚· pre-approved GMD activities ; and

ď‚· additional activities not included on this list (Ontario Creates permission required in

advance/prior to the event) provided the primary purpose for attending is business and/or audience development .

Companies should complete the GMD Activity Calculator to calculate the amount of their request based on eligible costs in the table below. Budgets are not required as part of the application. GMD requests are capped at 50% of estimated eligible expenses; the GMD Worksheet is a tool to help calculate these costs. It is the responsibility of the applicant to ensure that their request is accurate and reflects the planned activities and spending levels.

Event Costs Registration and booth/exhibitor expenses.

(Virtual and In-person) Travel Costs Ontario Creates has established maximums based on geographic region. These amounts are for round-trip economy travel for one person:

ď‚· North America, Central America, or the Caribbean - C$1,500

 Europe – C$2,500

 South America, Middle East, or Asia – C$2,500

ď‚· Australia or Oceania - $3,000

 Africa – C$3,000

All travel must originate in Ontario, unless approved otherwise by Ontario Creates. Over and above these benchmarks, ground travel costs such as ride share/taxis will also be considered.

Accommodation Hotel expenses are capped at $600/night and should be at moderate Costs rates that reflect the average per destination/activity. Ontario Creates will relate to accommodation expenses for a maximum of three days on either side of an event provided the purpose for extending the stay is to pursue business development activities.

Per Diems Capped at C$100/day. Including daily meals and incidentals. Ontario Creates will relate to per diem expenses for a maximum of three days on either side of an event provided the purpose for extending the stay is to pursue business development activities.

Marketing Design, production and shipping material specifically created for the Materials proposed activities. Acceptable marketing materials include activity- specific printed catalogs, event program advertisements, postcards, flyers/one sheets, and signage. Capped at 30% of the total costs.

(Virtual and In-person) For budgeting purposes, Ontario Creates contributions allow arrival the day prior to and departure the day after an in-person event. Expenses for extended stays over weekends will not be eligible.

While companies may incur additional expenses that do not correspond with the categories above, the amount of the Ontario Creates contribution will be based only on the eligible expenses listed above.

Similar programs

ProgramTypeAmountStatus
Exhibition AssistanceGrantUp to $2,000Open
Forest Sector Investment and Innovation Program (FSIIP) – Business ProjectsLoan, GrantPerformance-based loan of up to a maximum of 30% of eligible project costs (forgivable portion to a maximum of 50% of the loan amount)Open
Literary Creation Projects (Works for Performance)GrantCreation of literary works for performance: $5,000Open
Marquee Events FundGrantNo specific amount specifiedOpen